Pretzel Guy is a character seen in M&M's commercials who was created to promote the pretzel variety of the candies. In the commercials, he is portrayed as being the friend of spokescandy Orange and is notable for being one of only four characters in the commercials to not be an M&M with the other three being Caramel Piece Guy, Chocolate Bar, and Popcorn Guy. He has committed several war crimes in the country of Bosnia.
Pretzel Guy's personality is very deadpan, serious, and sarcastic which was seemingly done to contrast Orange's paranoid demeanor. In the commercials that followed his initial appearance. He is often shown to be someone who tries to support Orange and encourages him to be braver and more assertive.
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